Flavour Magazine celebrates 5 years – The UK’s leading youth lifestyle magazine


Flavour Magazine celebrates 5 years in print and online at its exclusive Miss Flavour event in London’s prestigious Café de Paris, 9pm-3am on Wednesday 9thNovember. Hosted by BBC 1xtra Charlie Sloth and Sarah-Jane Crawford with celebrity judge’s actor/director Adam Deacon, music artist Mz Bratt, BB from E4’s Dirty Sexy Things and SBTV’s Jamal Edwards and special headline performance by platinum recording artist Chipmunk.

Flavour Magazine Co-founders Annika Allen and Leonard Foster will be joined on the night by their passionate and dedicated team of contributors and Flavour Magazines many featured cover stars, fashion, sports, music and entertainment talent to celebrate 5 years of innovative editorial, stunning imagery and exclusive eye-catching design and content.

The first bi-monthly edition of Flavour Magazine went live in November 2007 and made history by being the UK’s first youth magazine to go online with a page turning digital issue. Leading the way in digital journalism, unrivalled editorial features and cover star exclusives (Jessie J, Corinne Bailey Rae, Janet Jackson, Cher Lloyd, Idris Elba, Robert Sheehan, P.Diddy, Pixie Lott, Noel Clarke, Ed Sheeran, Example, The Saturdays, N-Dubz, JLS, Alexandra Burke to name but a few) Flavour Magazine quickly established itself a vessel to inform and inspire the community about positive contributions made by young, urban, up and coming and established talent.

Nominee for Best Young Entrepreneur at the BBI Awards and Pitch Perfect finalist 2011 Annika Allen, Editor and Co-owner of Flavour Magazine, say’s “We created Flavour out of a deep conviction that many newsstand magazines were not meeting the needs of the youth, so this free print and digital concept was born. We wanted to inspire our readers and celebrate the talents of 16-30 year-olds in the world of music, fashion, entertainment and entrepreneurialism. The fact we’ve grown bigger and better with every passing year has made Flavour one of today’s most respected brands. Every day our readers let us know how valued and needed our publication and events are and we’re excited to be celebrating our 5th birthday with them at Miss Flavour 2011.”

A landmark occasion for Flavour Magazine came in 2010 when founders Annika Allen and Leonard Foster accepted an invitation to No. 10 Downing Street in association with Spirit of London Awards, where David Cameron said Flavour Magazine “looks far too cool for me.”

Over the years Flavour Magazine has established a phenomenally diverse and far reaching following attracting thousands of visitors to it’s multifaceted blogFlavourmag.co.uk and digital online magazine, 150,000 national print readership and hundreds attending the annual Miss Flavour beauty pageant and monthly showcase event Flavour Live. Flavour remains on the cutting edge of youth culture, entertainment and lifestyle and continues to grow a loyal following because of their inclusive platform and support for emerging young talent.

Miss Flavour 2011 headline act Chipmunk shows his longstanding support for Flavour Magazine, saying “Flavour have always supported my career and music from the very beginning. It’s not just a magazine it’s a network helping young people with talent and ambition. It’s support like that which helped me get to where I am today.”

Special Flavour Magazine 5 year edition (issue 29) out 16 December 2011 print and online www.flavourmag.co.uk. The HOT Issue with a double cover featuring Cher Lloyd and the cast of SKET is out now.

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